Going Virtual & Remaining Tangible

Remaining Real in a Virtual Existence

Last week I wrote about the lessons I learned from the pandemic. To be fair, the list was short. I could have easily added on many more points. In general, I think that the past two years have made me more focused, communicative and a better individual.


Focused, meaning that I must condense, abbreviate and promote my objectives in all the fields relating to my art. Be it the creative aspect of the marketing aspect and anything in between.

“From Park to Sea”’ Digital Illustration, Gold- Vintage Option @Barbara Adler Art 2022


Being communicative. It’s not that I wasn’t communicative before. It means that the way and options to communicate have at once expanded and contracted. The world is at the tip of our fingers through the magnificence of the internet and the various social media and platforms. On the other hand, physical distancing is challenging, often changing the way, places, and frequency that we meet.


As for being a better individual, my peers should speak, but one thing that I adapted to and have adopted close to heart is compassion, sharing, and giving before asking.

“Shore-Line” Digital illustration @Barbara Adler Art 2022


Zooming was literally an experience. My first Zoom was an extended family meet during one of the first holidays during that first infamous lockdown. That was a total mess! We were all talking at once, all very excited to see each other. Then, I came upon a series of lectures given by an old favorite college professor of mine under the auspice of the national library. The series was for free. An actual refreshers course in art history. That was a great success. I then joined various groups and associations (webinars) that supported and taught me how to work and sell my art online. I am very grateful to them. I have friends now from all over the world that I communicate on a daily basis.


The “talk” in the art world was how to go virtual and how to display and sell art online, changing the hierarchy of galleries and museums. The website became the gallery, Instagram became the shop window, Facebook became a marketplace, etc. All this meant that all artworks had to be scanned or photo’d and uploaded as best as possible. It also meant that works could be edited and go totally digital leading to a whole new art form. Online galleries began to pop up where one could actually hang, display, and walk around like in a real-life gallery. This led to totally new platforms and fields such as the NFT’s. These tokens can be dropped, sold, auctioned, and resold at specific marketplaces using cryptocurrency and have become very profitable for artists and investors alike. I personally am learning and following closely. Almost anything digital can become an NFT. Graphics and artwork seem perfect for this media. The challenge is how to keep the artwork and the currency tangible, not only virtual in order for it to remain real. I imagine that the real piece of artwork will flourish as the NFT of the artwork evolves and becomes profitable. I am hoping shortly to be onboard checking out this new venue for creativity, display, and profit.


Everybody needs art. There is Art for everyone’s state of mind, desires, and tastes. Take a break, reflect and delve into some of my art, to my stories.


Flatter me! All the works on this blog are Printable and for sale. They are Barbara Adler originals. I love talking about my art, so feel free to DM to converse and purchase, making it yours.


See more of my art, perhaps find a suitable workshop and read more of my blogs on my website:

BAArtworks.com

Or follow my process and progress on:

Instagram.com/barbara_adler_art